After one year of doing business, we find that focus is really important. Every business would be more likely to be successful if we put 100% focus on it. Unfortunately, due to my bipolar, focus is my greatest weakness.
We also learn that we cannot satisfy all our potential customers. Therefore, we have to identify the market that we want to tap into. For our current business (handbags wholesale and retail), we try to tap into middle to lower income groups. With our re-seller program, we hope to help them to earn some side income. We also provide them with some tips to improve their sales. By helping them, our business grow as well.
Our vision and mission in the business have also expanded. We don't want it to be just a profitable business but also do our part and contribute to the society in our own way to eventually achieve our self actualization need. When we help others and they grow, we also grow with them.
We learn that word of mouth and social media are the best advertising, personal selling works best in KK and pricing is really tricky as they tend to nego even when we already offer at very low prices.
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